To read more about Zywave’s acquisition of ITC, click here.

Automatic Event Handling


An event triggers the drip process and starts the mailings in an automated insurance agency marketing workflow. For example, an event can be when a lead completes a quote request form on your insurance website or when you save a comparative quote.

In ITC's digital agency marketing system AgencyBuzz, you can schedule mailings to start for numerous events, including birthdays, holidays, anniversaries, when a contact is inserted into the database, or when a contact is inserted into a line of business.




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