Marketing Blog

How to Create Videos to Increase Insurance Sales
June 7, 2010
As the Internet evolves, so does the way insurance agents are marketing their agencies.  With online video viewers reaching hundreds of millions on sites like YouTube and the ease of including... Read More
Twitter 101 for an Insurance Agent
May 22, 2010
Twitter is a micro-blogging service that enables users to send short messages, which are called tweets. The tweets can only be up to 140 characters in length and are posted on your profile, your &l... Read More
SEO: The Layered Strategy Approach?
May 21, 2010
Search engine optimization (SEO) is a very complex concept.  However, it is important to realize that in spite of this fact, it should be considered as being a very important aspect of an over... Read More
Your Facebook Business Page Needs a Username
May 19, 2010
When first creating a Facebook Business Page, Facebook assigns a web address according to the city the business is located in the form www.facebook.com/pages/City-Name/Company-Name/999999999999. Read More
Setting Up Twitter on Your Website
April 23, 2010
Twitter is a very powerful social networking platform that can significantly increase the number of visitors to your website, if used correctly. Read More
Twitter for Businesses
April 14, 2010
With Twitter releasing their new business model Promoted Tweets, more businesses may want to look at creating a Twitter account. Check out Twitter 101 - a Special Guide for Businesses thinking about tweeting. Read More
Ever Googled Your Insurance Agency's Name?
April 13, 2010
Ever wonder what exactly makes up the pieces of the search results you see at Google? Before that question can be answered, the process of how Google delivers results must be understood. Read More
Web Statistics and Tools
April 8, 2010
Setting up web statistics and tools can be very helpful in tracking your website. You can set up webmaster tools for Google, Yahoo and Bing and analytics for Google. Read More
Show Up Your Competition and Generate Online Referrals
April 6, 2010
73% of insurance consumers used the Internet to research auto insurance last year. Therefore, increasing your ability to be found online is a critical component to compete in today’s environment. Read More
How to Get Your Business Ranked Higher in Local Google
April 5, 2010
Having your website show up in local Google maps, now called Google Places, search results can be very beneficial to increasing traffic to your website. Read More
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