ITC Marketing Blog

Why I Unsubscribed from My Insurance Agent’s Emails
Monday, February 6, 2017
I’m going to tell you something that will scare you. But, you need to hear it. I unsubscribed from my agent’s emails. Why am I confessing this? Because I can help you steer clear of these same issues. Read More

Posted by Malika James | | ITC Marketing Blog

A Thousand Words: Using Photos on Your Insurance Website
Friday, February 3, 2017
There are many elements to consider for building a great website. Minimalism in design, great color schemes and excellent content. For many, though, the thing that stands out above the rest is impactful imagery. Read More

Posted by Matt Farrell | | ITC Marketing Blog

Your "Insecure" Insurance Agency Website
Wednesday, February 1, 2017
For a few years now, Google and other online tech leaders have advocated for every website to have its own SSL security certificate. What is SSL? Read More

Posted by Laird Rixford | | ITC Marketing Blog

10 Cozy Content Ideas for February
Monday, January 30, 2017
February is a short month. Well, most of the time. That means there is less time to do what usually needs to get done every month. Not to worry, though. Read More

Posted by Emily Kaltman | | ITC Marketing Blog

Don’t Focus On Keywords. Focus On This Instead.
Wednesday, January 25, 2017
How do you measure SEO success? If your answer is keyword rankings, you’re selling yourself short. It’s true SEO is about improving your agency’s search visibility. Read More

Posted by Dylan Brooks | | ITC Marketing Blog

Have You Googled Your Insurance Agency?
Monday, January 23, 2017
A long time ago, I wrote a blog answering this question. Although a few things have remained the same, SEO has changed drastically since then. Read More

Posted by Darmini Kara | | ITC Marketing Blog

Masters of Marketing - Blogging Step-by-Step
Thursday, January 19, 2017
In the January 2017 edition of Masters of Marketing, SEO Coordinator Darmini Kara explained there's a lot more to blogging than you think. Read More

Posted by Darmini Kara | | ITC Marketing Blog

What Top Insurance Agencies Know About Websites (That You Don’t)
Wednesday, January 18, 2017
Let’s take a walk down memory lane. Remember dial-up? In the early to mid ‘90s, high speed internet was nonexistent. Web design was also in its infancy. Websites were basic to allow for slow connection speeds. Read More

Posted by Karly Baker | | ITC Marketing Blog

Unlinked Mentions: What They Are and How to Use Them
Monday, January 16, 2017
Perhaps you've partnered with a local business in the community. They mentioned your agency on the Partners page of their website. But, they didn't link back to yours. Read More

Posted by John Dessommes | | ITC Marketing Blog

5 Reasons to NOT Attend #AgentCon17
Wednesday, January 11, 2017
What is ITC Agent Conference? (Or, as we call it on social media #AgentCon17.) It’s a two-day event for insurance agents who want to learn, compete and grow in today’s market. When: April 20-21, 2017 Read More

Posted by Becky Schroeder | | ITC Marketing Blog

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