ITC Blog

Website Review for Best Insurance


Best Insurance Services, Inc. was founded in 1979 by Russell Burnett Sr. Having been in business for 30 years, Best Insurance Services currently operates from two locations in both Lake Jackson and Bay City, Texas. As a full-service independent insurance agency, Best Insurance Services specializes in auto insurance, home insurance and commercial/business insurance. Best Insurance also writes motorcycle, boat and ATV insurance.

Russell Jr. had purchased a site through a different company prior to making the switch to ITC. “We are not ‘tech savvy’ people. Updating and making changes to the site was difficult,” Russell mentioned when asked to describe the most significant challenge he had encountered before making the switch to Insurance Website Builder.

Russell purchased a professionally designed site created through Insurance Website Builder. The easy to use console gives him the ability to update and edit 100% of the content without the hassle of having to learn a difficult programming language or hiring a full-time website designer. The console is designed to resemble a word processor to make updating the content as easy as writing an email.

The website has been so successful that Russell has decided to scale down their phone book advertising. Instead of listing information such as services offered, the ad will be focused on directing the customer to the website.

In addition, after switching to Insurance Website Builder, Russell noticed a significant boost in his search engine
results, “we have consistently been ranked top 3 on both Yahoo and Google searches.” Best Insurance Services attributes its success with search engines to the tools that ITC provides. Russell feels that social networking through Facebook has also positively effected his business. “I had a long time family friend who stopped in to inquire about three quotes after adding Best Insurance on Facebook -- she purchased later that day!” Since then the same customer has visited our website to add an additional auto policy.



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