ITC Blog

Why Your Insurance Agency Needs Millennial Marketing
July 01, 2015
“The times they are a changin’.” – Bob Dylan Old marketing tactics – like yellow page ads and direct mail pieces – don’t work the way they used to. Younger generations are using technology and interact with marketing differently. Read More
Blogging 101: How to Write a Blog Post
June 29, 2015
When I put off starting a new project, often it is not because I don’t want to do it. I procrastinate because either I’m not sure where to start or I worry I may not do it well. Many insurance agents suffer the same anxiety when it comes to blogging. Read More
Heat up Your Agency’s Content with These 10 Blogging Ideas for July!
June 24, 2015
It’s easy to forget about work when your mind is filled with visions of being poolside during the summer months. But before it is time for vacation, you need to take care of the content for your insurance agency website. Read More
Why Duplicate Content is Bad for SEO
June 22, 2015
The content on your insurance agency website is vital to getting your site noticed by people and search engines. Whether it’s for your blog, landing pages or product pages, your content is what Google, Bing and Yahoo use to rank you.  Read More
Masters of Marketing -- Blogging for SEO
June 18, 2015
In today’s Masters of Marketing webinar, I discussed how blogging can help increase you website traffic and maximize your search engine optimization (SEO) efforts. If you missed it, you can watch the recording here or review the slides below.  Read More
The Truth about Flash in Insurance Website Design
June 17, 2015
For years we’ve created beautiful insurance website designs with impressive animations and functionality with the help of Flash. Flash is capable of creating incredible website features. However, recent advances in web technologies and trends are pushing it out of the industry. Read More
8 Ways to Make the Most of Your Agency Marketing Strategy
June 15, 2015
Part of marketing is not only getting your name out to prospects but also coming up with new ideas and strategies. But, that doesn’t mean you have to create a long, elaborate scheme. Making some simple changes or additions to your marketing plan can sometimes do the trick. Read More
What’s in Release of InsurancePro
June 10, 2015
These are the enhancements that are included in the latest release of agency management system InsurancePro (Release Corrected issues related to emails Corrected a misspelled word in the language drop down Read More
10 Insurance Website Design Terms You Need to Know

When building your insurance agency website, you might hear a lot of technical jargon. It’s easy to get lost. It can be hard to stay up to date on the latest terms and definitions. I’ve put together this list of important insurance website design terms you should know. Read More
ACORD Forms Update (May 2015)
June 09, 2015
We have updated the below ACORD forms for users of our agency management system InsurancePro. New Forms 152 2015/06 - Commercial Inland Marine Section 138 VI 2015/06 - Virgin Islands Garage and Dealers Withdrawn Forms Read More
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